Sofar Fringe exists to give:

1. grassroots artists their moment

2. music lovers their discovery

in the same way: inclusively, in real life, and free from the algorithm.

Why?

Across its 17 year history, Sofar London has hosted countless artists early in their careers, including Olivia Dean, Hozier, Tom Odell, James Bay, Emeli Sandé, Wolf Alice, Bastille, Lianne La Havas, George Ezra, Jorja Smith, Kae Tempest, Lola Young, Holly Humberstone, Meek and Myles Smith. The list goes on. Say you saw the next big thing here, first.